marketing, Web/Tech

Is anyone planning on pre -ordering the iPhone X?

You’re planning on pre -ordering  the iPhone X?  It’s $999 for a phone… Oh I’m totally getting one. In four years. When the iPhone 16 comes out. That’s about my rate of renewal. I had to upgrade to the 6s when they no longer supported my old iPhone. My concern about the new phone is all glass. I need a phone made of super ball material. I need it to bounce when I drop it. Now that’s my kind of phone! Someone needs to invent that! :p

This is the first time I have not been interested in much less excited about a new iPhone launch. I am not sure how the newer models would make my life better. Is face recognition better than fingerprint sensing? Do I really need a larger screen than what I have on the 6S Plus? Do I want to give up my independent headphone jack (given that I user pretty nice headphones)? Do I want to spend 999 plus the uplift for a 128 plus Apple Care plus sales tax for a phone that doesn’t really advance anything for me? Does reverting to a glass back sound good? The answer to all of the above is “no”. This 6S Plus 128 had better last a while.

Apple marketing is increasingly becoming like others – a lot of words, numbers and specs to try and knock you over. The magic in their clean marketing of yore is gone through and through. Since there are more players in the smartphone market now, new features (if you can call it that) may be revealed by Android clones though I don’t see any exciting features from Android clones too. They’re mainly incremental changes of features usually first introduced by Apple, eg fingerprint scanner, sharper displays, chamfered edges etc . Was there anything groundbreaking in the Note 8? So its only natural to think you’ve seen all this before, until someone reimagines the next communication device. Also, every new iPhone release is prefaced with a steady stream of leaks months before the release and these leaks are now more accurate than before.

 

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